cookie policy

Last Updated: September 30, 2020

This website uses cookies and similar technologies. We do this to help the Coalition for App Fairness to distinguish you from other visitors and gather information that can be used to analyze behavior on our site and improve our content.

What is a cookie?

A cookie is a small file of letters and numbers that we store on your browser or computer hard drive. We may also collect information using web beacons (also known as “tracking pixels”). Web beacons are electronic images that may be used in our website or emails and help deliver cookies, count visits, track your activity, understand usage and campaign effectiveness and determine whether an email has been opened and acted upon. When we use the term “cookies,” we are describing these technologies too. Cookies are useful because they allow a website to recognize a user’s device and to target the content displayed to the user’s interests. You can learn more about cookies at allaboutcookies.org.

What cookies we use

First, cookies are either “session cookies” or “persistent cookies.” With session cookies, a user’s device automatically removes those cookies after closing the browser. Persistent cookies, on the other hand, stay on a device for a set period of time.

Second, there are two broad types of cookies: first-party cookies and third-party cookies. First-party cookies are served directly from this website to a user’s device; they are generally used to remember preferences and choices a user makes to allow for browsing of the site. Third-party cookies are served by a separate service provider on behalf of this website; they are commonly used for purposes like web analytics or advertising. This website uses both first-party and third-party cookies.

The cookies used on our website have been placed in the categories identified below, based on the ICC UK Cookie guide:

Category 1: Strictly necessary cookies. These temporary cookies only last as long as a user’s browser is open, and they are used to enable people to browse our website and use its features.

Analytics

We use Plausible Analytics to track overall trends in the usage of our website.  Plausible Analytics collects only aggregated information, which does not allow us to identify any visitor to our website.  For more information, please visit the Plausible Analytics Data Policy.
 

How you can opt out

Most browsers allow you to control cookies through their settings, in which case you can switch off our cookies in your browser settings. You may also delete cookies after they have been placed on your device. If you switch off or delete our cookies, some areas of the website that you access may take more time to work, or may not function properly.

Scroll to Top